Are you looking to use infographics as promotional material for your brand? If so, it's good to know you can get free infographic templates online. The question is, how can you customize them?
Templates make it easier for you to create your infographic without graphic design experience. But to produce excellent material, you might want to learn how to customize it.
So, here's a quick five-step process for customizing infographic content using templates.
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1. Pick a Layout
The first step to creating an infographic design is rearranging the layout according to your preference. For example, you can increase spacing, change alignment, and choose different infographic colors.
Note that a template usually guides you with structuring your content or giving you a head start with design concepts. If you use the preset as is, you can move to the next step.
2. Adjust the Content
A template only serves as your foundation, so all the content it contains is up to you. Usually, the content provided by each template is default or generated text. And so, it's easy to spot if you forget to change it.
You can select text or image boxes to replace the existing content with points about your brand. You can add extra text and media to the template, depending on what you put.
A quick tip when writing content for an infographic is to display only the main key points. This way, your audience can read through and remember them faster.
3. Change the Icons
When you finish building your content, you can replace infographic elements to tailor it to your brand, product, or service. For example, you use a restaurant-themed template but own a bakery. Consider adding dessert icons or using typical pastry color schemes.
Most online editors provide royalty-free resources if you're looking for infographic icons. So, you can search their database and use elements directly from the software.
4. Switch Out Charts
Besides text, images, or video, typical infographic design includes statistics. The best way to add them is by presenting them through visualizations.
For templates with pre-included charts and graphs, you only need to change the data it uses. Otherwise, choose a different chart or graph to replace what's part of the template.
Some editors allow you to input data beforehand and go through the customization tools to change the type of graph or chart. This way, you don't have to manually input data again.
You can go through these appealing options to reduce the effort of creating the infographic.
5. Add Filters or Animation
You can also add filters or animations to your infographic based on the content or style of your design. These can make it appear more interactive or change the entire mood of the material.
Your options include preset filters, like vintage and grayscale, or you can set up your own by playing around with adjustments. Some examples are increasing brightness, adding contrast, lowering saturation, and more.
Personalize Free Infographic Templates for Faster Results
You can make free infographic templates look like they were made for your brand when you know how to customize them. They work as excellent guides for starters, so don't hesitate to use them as your stepping stone to design!
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